Hi, Bob, increasingly we're finding our news and review photos turning up on blogs and other sources without permission and without credit. While it's somewhat intrusive, I think the watermark effect allows us to protect our material (and that of the reviewer) while allowing you to see the details well enough to make a purchase decision. Considering that I have to "hand" watermark each photo using PhotoShop, I would just as soon NOT do it, but there's no avoiding it.