Hello,
Ron Volstad commented recently in another forum that in this set, the figures were produced first, and then some artist (not Ron V.) painted the box art after them. This is contrary to the usual process, that is the box art being made first, and the figure masters created with it as a reference.
It has been always patent that Dragon's sculptors have been unusally unable to "translate" the excellent poses Ron draws in 2D, to 3D figures, frequently resulting in stiff or dull poses, unlike what you see in the box art. Now that they are doing it the other way round, I'm afraid I find the figures dull and stiff -uninspiring - so, the resulting box art based on them is not especially attractive, neither.
They don't even look consistent as a grouping, neither; to me it looks like some initially not-related figures have been put together. This is so as far as composition is concerned, but even uniforms are not much consistent, with the officer presenting a distinct early war appearance that looks out of sync with the others. I will not categorically rule out this (and he wears a late-war model smock) but it looks odd.
Some of Dragon's latest releases are the product of still a different process: they took some plates Ron V. painted for Dragon-related Concord Publishing books, and created figure boxes from them. Not being originally painted with this purpose, the resulting figure sets are not much consistent, neither - at least to my eyes.
My two cents, anyway.
Daniel