There are two kinds of washes - Overall and Local. The overall you take a big'ol brush and cover the AFV. Then you take a clean dry rag and blot the excess off the big open panels leaving the wash in the recesses. Some people don't blot - it's a personal choice.
The local deal (the I use most often) uses a thin brush and like GH said you brush it into crevaces and nooks and cranies corners etc. to accentuate the shodows and lines.
The thinness of the wash helps with capilary action. Cap.action is where the surface tension pulls the wash into and along the panels lines and crevaces. To help with cap. action you can give your AFV a Gloss Coat after you get the basecoat down. You do your washing and decaling on the gloss coat and then you go back and cover it all with another layer of dull coat.
The gloss coat is pretty important for decals (keeps them from silvering) it's kinda optional for the wash. If you're up to it try it. If you want to experiment leave it out. I've done both and can get both to work well. Without the gloss you may have to add a few more wash strokes to get the whole area covered.
There are lots of threads on washes so by all means do a forum search on washes. You'llget a bunch more.
Happy washing!