Good first look!
It's maybe a good thing that Tamiya and Italeri have this collaboration going on - as it serves to bring some of those Italeri kits out again after some years being very hard to find (like this Horch). But sadly, it brings an OLD kit back out, and what would be much nicer would be to get a NEW Horch Kfz 15 kit with new-tool body and stuff!
The Italeri kit is actually pretty OK - given as we have little option for a styrene 15, it at least is buildable and can be fiddled with to get a nice-looking car. The newer tires may be a good thing, as the old tires were, I think, among those that folks sometimes had melt-down issues with.
I have a very old copy of the original Italeri kit in a rather flabby and much-squashed box (does not speak well for my stash organization

) - I'll have to at least peek inside one of these newer Tamiya releases to see whether I should add this - the car itself is certainly something some of us want on our shelves.
Bob